Volkswagen accessory website

Having previously produced printed accessory brochures for the Volkswagen passenger car range, Volkswagen approached us to develop a bespoke content management system (CMS) in order to display their full range of accessory products and drive customers to their network of authorised dealers.

With the desire to make the site as easy to use as possible – along with offering customers as much information as possible, we divided the products into sections and within a few clicks, enabled uses (customers and dealer staff) to access full product descriptions, part numbers, prices and actual images of the chosen product.

Needless to say, the site has been instrumental in increasing accessory sales and has been well received by Volkswagen Germany.

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